Reported · from Christopher Gimmer's published revenue write-ups

Snappa

Graphics for people who are not designers — social images, ads and thumbnails from templates. Two founders, no outside investment, and the revenue written up at each step.

snappa.com

$125K
reported MRR
+1.2%
last 30 days
$2.0K Dec $125K now+6150% over 104 months

Tap any bar for the exact figure. Solid bars are figures the company published; faded bars are filled in between them.

The timeline

  1. 2024$125K+7.5%

    $1.5M ARR with zero outside investment.

    Reported
    📶

    103 months of growth in a row

    Reported

    The longest unbroken run of month-over-month growth so far.

    🏔️

    Highest month so far: $125K

    Reported

    0 paying customers.

  2. 2023$116K+17.7%
    📈

    Crossed $100K MRR

    Reported

    Reported at $100K.

  3. 2022$99K+21.5%
    💰

    Passed $1M ARR

    Reported

    $84K MRR, an annual run rate of $1.01000004M.

  4. 2021$81K+27.5%
  5. 2020$64K+25.6%
  6. 2019$51K+20.2%
    📈

    Crossed $50K MRR

    Reported

    Reported at $50K.

  7. 2018$42K+25.3%
  8. 2017$34K+77.9%
    🎯

    $33K MRR after two years, grown mostly on search rather than paid acquisition.

    Reported
    📈

    Crossed $25K MRR

    Reported

    Reported at $25K.

  9. 2016$19K+847.2%

    $10K MRR six months in.

    Reported
    📈

    Crossed $10K MRR

    Reported

    Reported at $10K.

    📈

    Crossed $5K MRR

    Reported

    Reported at $5K.

  10. 2015$2.0K
    📈

    Crossed $1K MRR

    Reported

    Reported at $2K.

    🚀

    Launched, and reached about $2,000 MRR inside the first month.

    Reported
    🔌

    Connected revenue

    Reported

    $0 MRR, 0 paying customers — with 98 months of history rebuilt back to $0.

    🕳️

    Lowest month so far: $0

    Reported

    0 paying customers.

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Snappa — how they got here — Thonest