Reported · from Simple Analytics' public Open Startup dashboard
Simple Analytics
Privacy-first web analytics that sets no cookies and collects no personal data. An Open Startup: revenue, costs, profit and customer numbers are published continuously on a public dashboard.
www.simpleanalytics.com
Hover any month for the exact figure. Solid bars are figures the company published; faded bars are filled in between them.
The timeline
2026$51K+14.9% $50.7K MRR and 1,312 paying customers, published live and updated continuously. Their customers have measured 22 billion pageviews since 2018.
ReportedMRR then $51K · 1312 customers
Crossed $50K MRR
ReportedReported at $51K.
500 paying customers
ReportedReported at 1,312.
1,000 paying customers
ReportedReported at 1,312.
96 months of growth in a row
ReportedThe longest unbroken run of month-over-month growth so far.
Highest month so far: $51K
Reported1312 paying customers.
2025$44K+24.9% 2024$35K+56.0% Revenue doubled
ReportedFrom $17K to $34K MRR.
Crossed $25K MRR
ReportedReported at $26K.
$24K MRR.
Reported2023$23K+55.7% Revenue doubled
ReportedFrom $8K to $17K MRR.
2022$15K+53.2% Iron Brands joins full time as co-founder, at roughly $10–11K MRR.
ReportedCrossed $10K MRR
ReportedReported at $10K.
2021$9.5K+26.7% Revenue doubled
ReportedFrom $4K to $8K MRR.
2020$7.5K+130.8% 471 customers and roughly $80K ARR. GDPR turned out to be the growth channel: the pitch is that there is nothing to consent to.
ReportedMRR then $6.7K · 471 customers
30 days later$6.8K+3%90 days later$7.2K+7%6 months later$7.7K+15%Today$51K+660%10 paying customers
ReportedReported at 471.
25 paying customers
ReportedReported at 471.
50 paying customers
ReportedReported at 471.
100 paying customers
ReportedReported at 471.
250 paying customers
ReportedReported at 471.
Crossed $5K MRR
ReportedReported at $5K.
Hit $4K MRR and published the whole picture — revenue, costs and profit — rather than just the headline.
ReportedRevenue doubled
ReportedFrom $2K to $4K MRR.
2019$3.3K+267.4% Passed $30K ARR, a little over a year after launch.
ReportedRevenue doubled
ReportedFrom $885 to $2K MRR.
Crossed $1K MRR
ReportedReported at $1K.
2018$885 Revenue doubled
ReportedFrom $400 to $885 MRR.
Launched. Around 30 paying customers within days and past $400 MRR within weeks, on a product that is two lines of code to install.
ReportedMRR then $400 · 30 customers
30 days later$562+40%90 days later$885+121%6 months later$1.4K+242%Today$51K+12575%Connected revenue
Reported$400 MRR, 30 paying customers — with 89 months of history rebuilt back to $400.
Lowest month so far: $400
Reported30 paying customers.
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