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Reported · from Pieter Levels' public revenue
AI photo generation on a monthly subscription, built and run by one person on a single server. Launched to an audience the founder had spent ten years building in public.
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$138K a month, still one person.
Reported$132K MRR at eighteen months, with no employees.
ReportedRevenue · July 2023
Revenue doubled
ReportedFrom $3.0K to $62K MRR.
Revenue is up 21× since the launch in February 2023.
$28K MRR by month two.
Reported$5,400 in the first week, off an audience built over ten years and forty-odd previous products.
Reported$100,000 in the first ten days.
ReportedAvatar AI did $150K in its first week — proof the audience would pay for generated images before Photo AI existed.
ReportedInterior AI, built over a weekend on Stable Diffusion, did $10K in its first week and later $50K MRR. The rehearsal for what came next.
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